Marketing Models
Detailed Course Outline and Reading List

Week 16:  April 20


 

Final Presentations

Each student will be allocated 20 minutes for his/her presentation.  Your goal should be a presentation of 20 minutes, with 10 minutes for Q&A.  As a rule of thumb, your presentation should include about 10 slides (assuming 2 minutes per slide), with an extra 1-2 slides for backup details (e.g., measurement scales).

Time slots for presentations are to be determined.